1.1 Offensive content apps should not contain content that is offensive, insensitive, embarrassing, too disgusting, in a particularly bad or simply frightening taste. Examples of this content are: 1.1.1 Defamatory, discriminatory or common content, including references or comments about religion, race, sexual orientation, sex, national or ethnic origin or other target groups, especially when the application may humiliate, intimidate or place a target or group of harm. Professional political satirists and comedians are generally exempt from this requirement. 1.1.7 App Store Reviews: App Store customer reviews can be an integral part of the app experience, so you should treat customers with respect when responding to their feedback. Keep your responses aligned with user feedback and do not contain any personal, spam or marketing information in your response. Use the API provided to ask users to check their app. This feature allows customers to provide an App Store review and rating without the inconvenience of leaving your app, and we won`t allow custom verification requests. 1.2 User-generated content applications with user-generated content or services, used primarily for pornographic content, chatroulette-type experiences, objectification of real people (for example. B hot-or-not voting, physical threats or harassment are not part of the App Store and may be removed without notice. If your app contains user-generated content from a web service, it may by chance display sophisticated “NSFW” content, provided the content is obscured by default and only appears if the user turns it on through your website.
3.1 Payments 3.1.3 (b) Multiplatform Services: Applications that work across multiple platforms can allow users to access content, subscriptions or features they`ve purchased elsewhere in your app on other platforms or on your website, including consumables in multiplatform games, as long as these items are also available as in-app purchases on the app. You should not directly or indirectly target iOS users to use any other method of purchasing than in-app purchase, and your general communication about other purchasing methods should not discourage the use of the purchase in application. 4.2 Minimum functionality 4.2.3 (iii) If your app needs to download additional resources, indicate the size of the download and ask users before doing so. Existing applications must comply with this policy in any update sent after January 1, 2019. 4.3 Spam Don`t create multiple identifiers in the same app. If your app has different versions for specific sites, sports teams, universities, etc., you should submit a single application and provide the variants using the in-app purchase. Also, avoid piling up on a category that is already saturated; The App Store has enough wax, burp, flashlight, divination, dating and Kama Sutra apps, etc. We will refuse these applications unless they offer a unique and quality experience.
The store spamming can have you removed from the development program. 4.5 Apple Sites and Services 4.5.4 Push notifications should not be necessary for the app to work and should not be used for advertising, advertising or direct marketing purposes or for sending sensitive personal or confidential information. Push notifications should not be used for promotional or direct marketing purposes, unless customers have explicitly chosen to receive them via the consent language displayed in your app`s user interface and you have provided a method in your app that allows a user to unwind from receiving those messages. Misuse of these services may result in your rights being revoked. 4.7 HTML5 games, bots, etc.